5G and Its Power Over Events
If you have been bogged down by poor connectivity at attendee-brimming business conferences or trade shows, owing to the strictly only four antennas’ sharing of 4G, be ready to now get simultaneous event data flowing as 5G has the bandwidth of providing for 64-256 antennas that can support many devices at one time. They’ll be no more of Steve Job’s iPhone 4 Keynote crashing the New York Times website or Mercedes Benz’s sponsored mobile-based game ‘Last Fan Standing’s’ at the Super Bowl LII being unable to load due to repeat server crashes! And there’s a lot more.
Get to Full On Live Streaming Videos
During and in the latter phases of the pandemic, event live streaming has become usual on all prime social media platforms. With it, has emerged the need for one-step-ahead streaming processes and ground-breaking streaming methodologies to stream to far and wide remote locations of the world. ‘Cost effective’, live video event streaming solutions are also the need of the hour.
5G can improvise your live streaming with lesser buffering & loading delays and by offering high-definition video experiences. In the near future, event attendees can also launch into virtual reality (VR), augmented reality (AR) streaming environments and grab a from-home worldwide virtual seat, with the 5G and a VR Headset technological combo. This could also mean more content streaming and more live interactions with event speakers….even the holographic live event speakers!
Safety and Security Are Now Guaranteed
Business events will get only better on safety measures. With 5G, event audience can shoot security concerns to event staff, on-ground medical staff and first responders within nanoseconds. Even event devices can be leveraged to detect event security threats at an accelerated pace. 5G is particularly useful in dissecting large amounts of real-time data, this sort of capability can bolster event
security responses as well.
Say Yes to Personalized Audience Experiences
5G will give event attendees the ‘curated’ events benefit with more personalization-based journeys. An example of this could be, a virtual event will be able to suggest an attendee how to leverage the online industry-leading business meeting they are attending. These attendee tip-offs could be aimed at better, targeted conversions. Event planners tapping into 5G technology could better advice attendees on sessions & workshops to attend, bespoke networking hours to leverage, whom to network with, which product or service event booths to focus on and more.
Launch Network Slicing
With 5G, comes the delivery of services with different service level requirements (SLRs). This can be executed with a technique called ‘network slicing’. Within 5G network slicing, some part of the bandwidth can be proactively allocated to particular applications. This technology can be useful when it comes to live event broadcasts that require continuous audiovisual deliveries, at prescribed quality levels.
Quicker Self-service Checkouts
The event audience are not exactly happy with long food and drink waiting lines during the event. 5G’s super-speeding bandwidth can give birth to self-service F&B checkout machines at the event venues. This tried and tested method has seen proven quicker transaction processes and reduced turnaround times, plus a jump in sales.
Our Top Tip: To take advantage of all spectrums in the 5G times, i.e. licensed, unlicensed and shared - event venues and rooms should take into account the adoption of neutral host business models.