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4A's

Founded in 1917, the 4A’s was established to promote, advance and defend the interests of our member agencies, their employees and the industry at large. The organization serves 700+ member agencies across 1,300 offices, which control more than 85% of total U.S. advertising spend. As the leading trade organization for marketing communication agencies, the 4A’s purpose is to help empower its members to deliver insightful creativity that drives commerce, and influences culture all while moving the industry forward.

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Events Organized

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12-13 September 2022
StratFest 2022
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12-13 September 2022

StratFest 2022

StratFest 2022 is back in person, September 12 - 13 at the Hotel Eventi in New York City, with a simulcast live stream. For strategists, by strategists, we look forward to delivering a content-rich and engaging day and a half event, kicking off with

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New York

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07-08 June 2023
4A’s Management Practitioners Forum 2023
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07-08 June 2023

4A’s Management Practitioners Forum 2023

Join your fellow agency leaders in Chicago for the highly anticipated 4A's Management Practitioners Forum (MPF) this year. As we navigate an uncertain economic landscape, it is crucial for agency leaders to embrace Inspired Leadership and drive trans

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USA

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Chicago

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