Tim Ellis

CMO

Tim Ellis was named Chief Marketing Officer of the NFL in August of 2018. Tim is responsible for all aspects of the NFL’s marketing organization and directly oversees research, content development, consumer engagement, advertising, promotions, marketing operations, and branding. With a courageous mindset and expansive marketing skillset, Tim has cultivated the NFL into a sports league that is making major strides to be more human and compassionate, with its finger on the pulse of societal issues that resonate most with its fans. These strategies have directly resulted in a tangible resurgence of the NFL brand, with the perception of the League and players reaching an all-time high and viewership of NFL games dominating the media ecosystem (75 of the top 100 shows in 2021).

Tim has been recognized for his innovative marketing and advertising campaigns and has received the Adweek Brand Genius Award, the Grand Effie Award for the most effective campaign in the U.S., and the Cannes Lions Titanium award. Under Tim’s leadership the NFL was ranked No. 1 on Ad Age’s ‘Marketers of the Year’ list in 2021, and Tim has been recognized as one of the top 5 brand CMO’s nationally by Ad Age.

Ellis joined the NFL from Activision Blizzard Inc., one of the world’s most successful interactive entertainment companies where he served as the Chief Marketing Officer. While at Activision, Ellis led the company’s innovative global marketing strategies and programs for its video game titles and led launch campaigns for its most successful gaming franchises. Prior to Activision, Ellis held global marketing executive roles at Volvo and Volkswagen America – where he drove the creation of “The Force”, one of the most loved Super Bowl advertisements of all time.

Talks About
#marketing #operation #bring

Preferred Locations
#NorthAmerica