Markus Hinderberger

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Markus Hinderberger

Executive Director of WW Eliquis Omni-Channel

Bristol Myers Squibb

Markus Hinderberger is the Executive Director of Worldwide Eliquis Omni-Channel at Bristol Myers Squibb, a leading global biopharmaceutical company that specializes in the development of innovative medicines and therapies. In his role, Markus is responsible for overseeing the worldwide commercial strategy for Eliquis, a blood-thinning medication used to treat and prevent blood clots. As the Executive Director of Worldwide Eliquis Omni-Channel, Markus Hinderberger leads a team that is responsible for developing and implementing innovative marketing and sales strategies to promote Eliquis across multiple channels and markets. He works closely with other leaders at Bristol Myers Squibb to identify new opportunities for growth, to develop new product offerings, and to improve the overall customer experience.

Talks About
#fieldexcellence #salesexcellence #customerexperience #customerengagements #omnichannelmarketing

Preferred Locations
#UnitedStates

Speaking Engagements

2023 BioPharma eMarketing Summit

Paid

Healthcare marketing has changed beyond all recognition. How can marketers capitalize on this significant digital transformation and reinvent service value beyond the traditional model? Which avenues and strategies will enhance HCP and patient engagement in the future? Whether remotely engaging customers, or having to rethink your entire healthcare

25-26 April 2023

Marketing & Advertising

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