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Prior to starting a new role leading marketing for a Series B startup, Chas Larios used The Vault to prepare for and build a 30/60/90-day plan. It allowed me to hit the ground running at lightning speed. In her first three weeks, we corrected our HubSpot infrastructure, set up the right level of reporting, pivoted from lead generation to demand generation strategy, aligned with leadership, and were ready to present our analysis at the first board meeting. Chas team iss now added to The Vault so we can collaborate and start implementing the program playbooks and growth experiments to drive and capture demand. The Vault is invaluable for our team, and the Slack community has been phenomenal.
Talks About #startups #gtmstrategy #cybersecurity #demgeneration #productmarketing
Preferred Locations #UnitedStates
Cybersecurity marketing is specific, often technical, and constantly changing. Stay up-to-date with the latest in marketing in the cybersecurity industry while networking with your peers.
