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Katie Linford

Principal Analyst, Marketing Operations

Katie has more than 18 years of broad marketing technology experience in solutions, implementation, and operations across multiple industries.Katie joined Forrester through the acquisition of SiriusDecisions. Prior to SiriusDecisions, she was a senior marketing technology leader at Whole Foods Market focusing on platform management, and gained deep experience in technology selection, evolution, and efficiency — and business and technology process design in an Agile environment. Katie helped lead the growth and transformation of the marketing and digital technology departments as well as the architecture, definition, delivery, and operations for multiple large-scale cross-functional technology solutions.

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